Base Consulting & Covid-19

As we navigate our way through this new and strange world, we at Base Consulting wanted to emphasize that you – our clients, members, friends and community – are all in our thoughts and our actions.

We know that these are unsettling and difficult times, and recognize the importance of taking action, sharing information and collecting data on the impact this situation is having on us all. To that end, if you have any information that you would like us to share with the wider community, please don’t hesitate to let us know – click HERE to send us an email.

Stay safe, stay well, and let us know how we can help – we are all in this together.


Ruth Abrahamson, CEO

Renee Levine, President

Advocacy & Action
Here is a snapshot of what we have been doing on your behalf:

We have been in touch with our members frequently since the COVID-19 situation began and a number of you have expressed concern about accessibility to the Federal Government’s Economic Response Plan for Small Businesses. These issues included: increasing the wage subsidy for Small Businesses from the initial 10% (now 75%), and reducing the required 30% revenue loss (now 15%); providing better access to loans from the Business Development Bank of Canada (BDC) and the $40,000 Small Business loans.

One of our important roles is to advocate on behalf of our members, to that end we have written to the following Ministers, highlighting the importance of easier access to these programs for our members, and our community.

In this ever-changing landscape, we know there is strength in numbers – we encourage you to send letters of your own to the following Ministers (details below), as well as your local MP, and municipal representatives, as soon as possible:

Minister of Finance
The Honourable William Francis Morneau

Minister of Middle Class Prosperity and Associate Minister of Finance
The Honourable Mona Fortier

Minister of Canadian Heritage
The Honourable Steven Guilbeault

Minister of Small Business, Export Promotion and International Trade
The Honourable Mary Ng

Working together for you: we are speaking with our fellow Associations, nationally and internationally, as well as our not-for-profit colleagues, and are working together to petition the Federal Government for additional support.

Social Media Support
Digital content is increasing and we are following suit!  We have increased our online presence to support the superb digital and video content our clients are producing. We encourage you to continue sharing and interacting with us, as we love learning new ways to help deliver what matters most to you. Click here to send us an email!

Covid-19 Health Info: Federal Government 

Government of Canada – COVID-19 Symptoms and Treatment

Government of Canada – COVID-19 Outbreak Update


Covid-19 Health Info: Provincial & Territorial Health Services

Alberta   BC   Manitoba
New Brunswick     Newfoundland & Labrador
Nova Scotia   Northwest Territories     Nunavut
Ontario    PEI     Quebec     Saskatchewan     Yukon


Support for Businesses
Federal Government Wage Subsidy Information
Supporting Canadian Businesses


Advice for Small Businesses

Worried About a Recession? Barbara Corcoran’s 3 Best Pieces of Business Advice, published in Inc.


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